Cloud as a service in the financial services industry


In the wake of digital disruption, the financial services industry finds itself in a changing environment as organizations rethink processes, utilize emerging technologies and accelerate transformation. With the introduction of the cloud, data-driven digital platforms have proliferated.

This resulted in the integration of financial services, secure communications and networks.

Cloud computing enables financial institutions to adapt quickly to a changing environment that provides faster and more efficient services to the delight of customers. In addition, it allows financial institutions to access new markets and offer new consumer experiences.

Banks or financial conglomerates like us, constantly exploit the best that technology has to offer, to manage tasks in the most optimal and cost-effective way, without compromising the quality of customer service. New age technology tools such as artificial intelligence, machine learning define how our customer centers of excellence, back-office systems or even our business processing units must operate to ensure that information is transmitted to the customer when needed, removing the need for a huge paging setup to resolve customer queries. This is also how cloud solutions and services help financial organizations better manage risk and compliance, as well as protect their data.

Traditional services are replaced by cloud services.

The customer experience is moving from phones, point-to-point connections, leased lines to platforms. Customers communicate with businesses through digital channels such as social media, chatbots and connected devices. This transition is driven by customer demands, who increasingly want a simple, fast and adaptable customer experience. Cloud-based solutions are uniquely positioned to deliver this kind of customer experience. Cloud solutions are inherently user-friendly and extremely scalable. Every activity, whether deploying new hardware, increasing compute, storage, monitoring hardware, setting up secure environments, is available as an option of choice. They can be deployed quickly to meet the needs of a growing customer base and offer great flexibility, allowing businesses to customize their customer experience to each consumer’s individual needs. As customer demands continue to grow, cloud solutions will become increasingly crucial to ensuring organizations can meet those demands.

The cloud has strengthened information and cybersecurity measures.

A new era of data security and compliance has ushered in cloud deployments. By moving data to the cloud, businesses can benefit from enhanced security measures and improved governance. Historically, data security was often achieved by combining physical security measures and access control lists. The focus on computer security has been limited to protecting devices against viruses. In the age of cloud computing, however, traditional solutions are no longer sufficient. With cloud deployments, information is stored centrally and is subject to strict security measures. Cloud services offer granular control over who has access to data, allowing access to be limited to those who need it and for a limited period. As a result, cloud deployments have enhanced information security and cybersecurity through better governance.

Impact of cloud installations on various facets

Cloud adoption is growing in popularity among organizations of all sizes. Using the cloud has many benefits, including reduced running costs, increased efficiency, and improved customer and supplier experience. Additionally, users/customers/employees benefit from cloud-based applications and tools because they provide flexibility, speed, and ease of use. Here, we’ll take a closer look at the impact of cloud deployment on each of these groups.

I. Cost optimization: One of the biggest benefits of cloud computing is that it can help reduce costs. With cloud-based solutions, organizations can avoid investing in expensive equipment, related infrastructure, and software. Additionally, capital or up-front expenses are much less using pay-as-you-go pricing options.

II. Efficiency: Another benefit of implementing the cloud is that it can help increase productivity. With cloud-based solutions, organizations can access needed resources on demand. This can increase productivity and enable staff to work more efficiently. Additionally, businesses can adjust their consumption as needed, which can help them save money on underutilized resources.

III. Client experience: Cloud adoption can have a positive impact on user experience. With cloud-based solutions, organizations can give customers faster and more efficient access to the latest features and capabilities. Additionally, providing customers with self-service options could improve their overall experience.

Use innovation and prioritize disruption.

Generally, disruption is a pejorative term, suggesting the disappearance of something that was once effective. In business, however, disruption can represent opportunity. It represents an opportunity to establish a new path to success and break with the status quo. Embracing innovation and focusing on disruption can help companies maintain a competitive edge and stay ahead. As customers shift their choice to digital means, branch offices are becoming increasingly obsolete in today’s business world. Internet use has also overtaken fixed communication lines in several parts of the world. These changes present businesses with both obstacles and opportunities. Those who can embrace innovation and focus on disruption will be well positioned to capitalize on current changes in the business world.

Final Thoughts

Cloud computing has the potential to significantly reduce BFSI’s operating expenses. It brings efficiency and specialized skills to ensure that customers benefit from better levels of service. Digital transformation can help your organization achieve its goals of rapidly deploying solutions, addressing customer feedback, developing specialized products tailored to individual needs, maintaining compliance, and protecting its information and data. Financial intermediaries consider a variety of variables when selecting the ideal service partner, including strategy, regulatory compliance, technical compatibility, and cybersecurity. Concepts such as Blockchain have a positive impact and make storage, transactions and business processes safer, faster and more reliable. Blockchain and Cloud which brings more security and decentralization which in turn brings better authorization, privacy and efficiency is the way forward and looking forward.



The opinions expressed above are those of the author.



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