Providing financial planning and investment management services to women (WA Asset Management)


When it comes to advocating for women, Elizabeth Brasher not only has the heart and desire to serve, but also believes in empowering, engaging and educating women in wealth management.

Brasher serves as a wealth advisor for WA Asset Management, working with clients through all seasons of their lives and guiding them to financial success.

“When it comes to finances, women may seek a more unique perspective than men,” Brasher said. “They may also tend to take a different approach to their financial education, as well as life events that may affect their financial future. These types of events can include divorce or the death of a spouse. It is my job to accompany these women and help them through the grieving process, life and finances.

Advisors from Brasher and WA Asset Management meet with women where they are financially in hopes of leading them to a better financial future.

“We want to empower you while reducing the stress associated with your financial future so you can achieve your goals,” Brasher said. “We get to know you and learn your financial goals. Your goals become our goals. We will educate and help you achieve financial security, while simplifying your financial complexities. We can also work with third parties, such as attorneys, to help navigate difficult legal necessities while avoiding costly investments.

Brasher grew up in Charlotte, North Carolina and now lives in Birmingham with her husband and two children. She attended Campbell University in Buies Creek, North Carolina, where she earned a bachelor’s and master’s degree in business administration. Her major was Trust and Wealth Management and her minor was Financial Planning. In 2012, Brasher decided to continue his education and earned his JD from the Cumberland School of Law at Samford University in Birmingham, Alabama.

Prior to joining WA Asset Management in 2022, Brasher held a fiduciary position and practiced law in the areas of trust and estate litigation, labor and employment, healthcare compliance, real estate , contracts and various other negotiations. Brasher works with individuals and families to implement financial planning, estate planning and investment planning. Other services include private client services, institutional advisory and family office.

Brasher is also the Practice Leader of WA Asset Management’s Women’s Wealth Connection, which is led by female advisors who combine expertise from the areas of financial services, investment, tax and estate planning into a specialized set of services tailored to women.

“We want individuals to know who we are and to hear our hearts,” she continued. “That’s why we created Women’s Wealth Connection. We are here to accompany you and provide you with personalized solutions at every stage of the process.

This includes a comprehensive financial planning approach through collaborative investment, tax, estate and financial goals, a team of local and highly attentive advisors, a bespoke portfolio and a disciplined, data-driven approach to investing. .

For more information about the services provided by WA Asset Management, please call 205-747-3945, email [email protected] or visit


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